Walter Group Real Estate
Delivering Results Through Digital Marketing Lead Generation
Steve Walter and Janet Walter are top Longboat Key realtors with Michael Saunders & Company. The Walter Group has been residents of Longboat Key for 20 years and is an expert in the real estate market in their area.
MethodFactory designed a realtor website for Walter Group Real Estate that establishes authority with prospective buyers and sellers. The site enhances user engagement through strategic content journeys and case studies that drives higher-quality leads.
Client Situation
Walter Group Real Estate grew frustrated with a boxed-in solution that restricted their ability to create brand authority content and fully customize their exclusive listing pages. They sought a platform that would allow them to craft tailored journeys for buyers and sellers, delivering a more personalized and engaging experience.
The Challenge
Lack of Control Over Buyers and Sellers Journeys
Walter Group came to MethodFactory for a flexible real estate website solution. Their pain with their current solution was the ability to customize their exclusive listing pages that would provide their leads with more authoritative information than was presented out of the box. Here are some of their top goals:
- Ability to add custom content throughout the exclusive property listing page
- Best of bread design elements
- Mobile focused
- Create content that meets experience, expertise, authoritativeness, and rrustworthiness
The Outcome
Higher User Engagement and Lead Conversions
MethodFactory designed a realtor website that boosts organic rankings for exclusive listings and community pages, achieving higher visibility and engagement while giving Walter Group total control over the layout of the exclusive listing page. Here are some key wins:
- Customizable property page layouts
- Build on WordPress using Divi Theme for quick turnaround on features and content updates
- SEO and technical best practices
- Responsive and accessible web design
Walter Group Results
+250%
Organic Search Traffic
+12%
Average Time Per User
+30%
Engagement Rate
They are great at what they do – more importantly, they are great people to work with.
MethodFactory truly embraced our vision of creating a mobile-first, buyer- and seller-focused realtor website. From the start, they worked closely with us to design every element around intuitive user journeys, ensuring a seamless experience for our clients. The new website not only establishes our brand authority in real estate sales but has also significantly increased the quality of our leads. MethodFactory’s dedication and expertise brought our vision to life, delivering a best-of-breed website that exceeded all our expectations.
Steve and Janet Walter
Michael Saunders & Company Top Longboat Key Realtors.
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