Ecommerce Strategy and Development

There are a lot of choices in the market. We help companies make the right choice.

Elevate your Ecommerce profits with the support of our designers, engineers, and marketing professionals. Experience growth and success by utilizing our expertise in Ecommerce.

Ecommerce Platform Selection
UnityPoint-Health-Des-Moines-mobile-Shopify-store

Featured Case Study

UnityPoint Health Shopify Gift Shops

UnityPoint Health, a network of hospitals and clinics in Iowa, Illinois, and Wisconsin, required a swift solution to replace their five online gift shops before their new public-facing website went live. This posed a tight deadline for MethodFactory to deliver an Ecommerce replacement solution.

MethodFactory promptly devised a proposal to replace the existing stores with Shopify shops. The solution aimed to ensure a seamless UI experience aligned with the new website’s aesthetics, prioritizing enhanced user satisfaction. Additionally, the solution needed to incorporate custom fields to capture pertinent information about the gift recipients, room numbers, and well wishes.

Why Choose Our Ecommerce Strategy & Development Service?

Choosing the right eCommerce partner means more than getting a site built, it means having a long-term strategy for growth, scalability, and visibility. At MethodFactory, every solution begins with discovery, aligns through strategy, and delivers measurable performance through intelligent implementation.

Platform Discovery

With dozens of eCommerce platforms available, the right fit depends on your goals, integrations, and budget. MethodFactory helps you make an informed decision by aligning your business requirements with the platform that delivers maximum performance and scalability.

Planning

Every solution is designed around your audience and business model. Whether you serve enterprise buyers or direct-to-consumer shoppers, we plan user experiences and technical architectures that convert efficiently and scale confidently.

Implementation

We manage every phase: configuration, integration, migration, and testing to ensure a seamless transition from planning to live operation. Each component is validated for performance, security, and scalability, resulting in a platform that’s stable, efficient, and ready to drive measurable results from day one.

Brand Search Authority Ready

Your eCommerce platform is built to grow with you. Our future-ready architecture incorporates structured data, SEO, and emerging AI discovery standards, ensuring your site performs across traditional search, answer engines (AEO), and generative engines (GEO).

Our Authority-Driven Ecommerce Framework

MethodFactory’s enterprise eCommerce discovery process ensures large-scale implementations are grounded in business logic, technical validation, and future-ready architecture. This structured approach reduces risk, accelerates ROI, and positions your brand for long-term authority.

Phase 1: Technical Discovery

We audit and document all platform customizations from workflows to integrations to create a complete baseline of current-state functionality, performance, and system limitations.

Phase 2: Future State Vision & Roadmap

Stakeholders are aligned around a clear vision for your eCommerce future. We define milestones, platform capabilities, and success criteria to guide phased development and measurable business outcomes.

Phase 3: Business Requirements Documentation (BRD)

Your business objectives become structured, stakeholder-approved requirements, both functional and non-functional forming the foundation for solution design and platform evaluation.

Phase 4: Platform Review & Selection

Through a formal scoring matrix, we evaluate eCommerce and CMS options based on requirements, security, integration needs, total cost of ownership, and scalability, ensuring your final selection supports long-term success.

Phase 5: Implementation Planning (SEO, AEO & GEO Alignment)

Before development begins, we design an implementation plan that connects technology and visibility. Each site architecture, content layer, and integration is optimized for:

  • SEO: Technical and on-page elements that enhance discoverability and ranking performance.

  • AEO: Structured content and schema designed for direct answers in search and voice results.

  • GEO: Entity relationships and content hierarchies that earn citations in generative AI outputs.

Phase 6: Deliverable Development

We finalize all foundational documentation: BRD, Technical Discovery, Vision & Roadmap, Implementation Plan, and Platform Scorecard, providing complete clarity before design or build begins.

Coupled vs. Headless Commerce Platforms: Pros and Cons

Selecting the right eCommerce architecture is one of the most strategic decisions you’ll make. The choice between coupled and headless commerce platforms impacts scalability, design flexibility, and long-term ownership costs.

At MethodFactory, we help organizations evaluate both options through structured demos, hands-on analysis, and real-world scenario testing, ensuring your platform aligns with your business objectives, not vendor preferences.

Overview
Speed to Market
Flexibility
Scalability
Integration
Performance & Control
Cost Profile
Maintenance
Future Readiness
Ideal For
Coupled Commerce (All-in-One Platform)
Combines front-end (CMS or storefront) and back-end commerce engine into one integrated system.
Faster implementation with prebuilt templates and workflows.
Limited customization due to vendor constraints.
Best suited for mid-market or single-channel commerce.
Simplified setup but limited extensibility for third-party integrations.
Dependent on vendor performance, release cycles, and hosting environment.
Lower upfront investment with predictable licensing and support costs.
Easier to manage through a unified vendor ecosystem.
Suitable for straightforward eCommerce needs with minimal complexity.
Ideal for organizations seeking simplicity, stability, and quick deployment.
Headless Commerce (Decoupled Architecture)
Separates the front-end experience from the back-end commerce engine using APIs for greater flexibility and customization.
Longer implementation requiring tailored development and integration.
Maximum flexibility to design unique, customer-centric experiences.
Built to scale across multiple channels, devices and integrations.
API-driven integrations enable advanced connections with ERP, CRM, and PIM systems.
Full control over performance tuning, scalability and optimization.
Higher initial cost but lower long-term dependency and greater scalability.
Requires more technical oversight and coordination across multiple systems.
Future-ready for AI-driven personalization, omnichannel experiences, and emerging technologies.
Ideal for enterprises or growth-focused brands prioritizing innovation and long-term flexibility.

MethodFactory ensures that both coupled and headless platforms are evaluated side by side with demos showcasing real-world integrations between commerce and CMS systems. This approach eliminates confusion and clarifies how each architecture performs under your specific business conditions.

Enterprise Ecommerce and Back Office System Integration
B2B B2C Commerce Back-Office Integration

Enterprise Commerce Solutions

Whether your customers are other businesses or the general public, MethodFactory has deep knowledge of integrating Ecommerce platforms into your back-office systems.

Bigger enterprises require solutions integrating customers, catalogs, orders, and inventory into their ERP system. We understand those connections and have worked with Fortune 500 customers to support these initiatives.

It’s not the technology that matters, but the strategy behind the technology that does.

Providing commerce expertise and solutions for Organizations of all sizes.

20+ years working with companies in content, experience, and commerce

Begin monetizing your product and content today

Decouple Your Ecommerce For Best-of-Bread

Headless Ecommerce

Create highly personalized and engaging shopping experiences without being limited by the constraints of a traditional Ecommerce platform. Free your front-end and back-end teams to work independently of each other and in parallel.

Increase your flexibility to meet the changing needs of your customers. Work with best-of-breed solutions rather than monolithic solutions. The results are faster time-to-market solutions and lower costs.

Headless Commerce Decoupling Content and Commerce
Modern Ecommerce Strategy and Development - Get Your Products In Front of More People

Little Shop Around The Corner

Modern Off-the-Shelf Ecommerce Solutions

We can’t all afford a personalized custom Ecommerce solution with backend processing and a team of IT always working on it. But all companies are not alike, and you are worthy of a great online experience.

Let MethodFactory customize a BigCommerce, Shopify, or WooCommerce experience that fits your business and budget. We will elevate your online store to compete against your largest competitors.

Get the Right Solution

Protect Your Investment

Grow Revenue

The Ecommerce Platforms We Use To Get It Done!

Adobe Commerce
Optimizely CMS-Commerce
BigCommerce Partner
Shopify Partner
Sitecore logo
Salesforce B2B Commerce Cloud
WordPress Partner proving clients with Digital Marketing solutions for content and commerce
Woo Commerce and WordPress
Progress Sitefinity

Let Us Assist With Your Ecommerce Strategy

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E-commerce Solutions Led by Business and Supported by IT

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